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Advertising for Love

Release Date:- 2010-12-11

User Average Rating:- 4

Availability:- In Stock

$0.99

'A woman who could not forget her past, and a man who would not give up on their future -Tizzy McKenzie a shy but talented consultant in an advertising agency loved her work. She had a wonderful boss in Grant Mallaby and a great friend in Becky Whitman...


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Advertising

Release Date:- 2017-07-03

User Average Rating:-

Availability:- In Stock

$10.99

3000. That's the number of marketing messages the average American confronts on a daily basis from TV commercials, magazine and newspaper print ads, radio commercials, pop-up ads on gaming apps, pre-roll ads on YouTube videos, and native advertising on..


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Never Split the Difference

Release Date:- 2016-05-17

User Average Rating:- 4.5

Availability:- In Stock

$18.99

A former international hostage negotiator for the FBI offers a new, field-tested approach to high-stakes negotiations—whether in the boardroom or at home.After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, wh..


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My Not So Perfect Life

Release Date:- 2017-02-07

User Average Rating:- 4

Availability:- In Stock

$13.99

NEW YORK TIMES BESTSELLER • Part love story, part workplace drama, this sharply observed novel is a witty critique of the false judgments we make in a social-media-obsessed world, from the author of The Party Crasher and Love Your Life.“Sophie Kins..


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You'll Get Through This

Release Date:- 2013-09-10

User Average Rating:- 4.5

Availability:- In Stock

$11.99

We all fear that the depression will never lift, the disappointment will never stop, the pain will never leave. Here in the pits, surrounded by steep walls, we wonder if our gray skies will ever brighten. Though these unprecedented and challenging times..


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Made to Stick

Release Date:- 2007-01-02

User Average Rating:- 4

Availability:- In Stock

$13.99

NEW YORK TIMES BESTSELLER • The instant classic about why some ideas thrive, why others die, and how to make your ideas stick.“Anyone interested in influencing others—to buy, to vote, to learn, to diet, to give to charity or to start a revolution..


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Ogilvy on Advertising

Release Date:- 1985-03-12

User Average Rating:- 4.5

Availability:- In Stock

$16.99

A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business." Told with brutal candor and prodigal generosity, David Ogilvy reveals:• How to get a job in ..


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Insanely Simple

Release Date:- 2012-04-26

User Average Rating:- 4.5

Availability:- In Stock

$13.99

To Steve Jobs, Simplicity was a religion. It was also a weapon.Simplicity isn’t just a design principle at Apple—it’s a value that permeates every level of the organization. The obsession with Simplicity is what separates Apple from other techn..


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Truth in Advertising

Release Date:- 2013-01-22

User Average Rating:- 4.5

Availability:- In Stock

$12.99

“F. Scott Fitzgerald said that there are no second acts in American lives. I have no idea what that means but I believe that in quoting him I appear far more intelligent than I am. I don’t know about second acts, but I do think we get second chances,..


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Advertising

Release Date:- 2014-12-05

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Availability:- In Stock

$69.99

Advertising: Critical Approaches explores a broad range of critical theories and perspectives to shed new light on the organisation, workings and effects of the advertising industry today.Chris Wharton presents the social, cultural and economic role of adv..


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Purple Cow, New Edition

Release Date:- 2003-05-12

User Average Rating:- 4.5

Availability:- In Stock

$9.99

The cult classic that revolutionized marketing by teaching businesses that you’re either remarkable or invisible. Few authors have had the kind of lasting impact and global reach that Seth Godin has had. In a series of now-classic books that have be..


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Jumpstart Your B2B Marketing

Release Date:- 2011-11-15

User Average Rating:- 3.5

Availability:- In Stock

Free

Mobile, social media, search, content strategy, PR, direct marketing. The list of tactics goes on. Planning for next year's marketing program can be quite the undertaking. In Jumpstart Your B2B Marketing, you'll get insight from our in-house experts on..


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Enchantment

Release Date:- 2011-03-08

User Average Rating:- 4

Availability:- In Stock

$12.99

Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships. It converts hostility into civility and civility into affinity. It changes the skeptics and cynics into the..


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The Psychology of Selling

Release Date:- 2006-07-16

User Average Rating:- 4.5

Availability:- In Stock

$11.99

Top professional speaker and sales trainer Brian Tracy found that his most important breakthrough was the discovery that it is the “psychology of selling” that is more important than the techniques and methods of selling.Learn how to double and triple ..


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Scientific Advertising

Release Date:- 2011-09-15

User Average Rating:- 4

Availability:- In Stock

$0.99

Scientific Advertising is an important work on advertising from the early 20th century and is still used today by those learning the basics and more advanced parts of the advertising field. The author of Scientific Advertising, Claude C. Hopkins, is well..


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Amusing Ourselves to Death

Release Date:- 1985-11-29

User Average Rating:- 4.5

Availability:- In Stock

$12.99

What happens when media and politics become forms of entertainment? As our world begins to look more and more like Orwell's 1984, Neil's Postman's essential guide to the modern media is more relevant than ever."It's unlikely that Trump has ever read&..


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Death in Advertising

Release Date:- 2017-02-07

User Average Rating:- 4

Availability:- In Stock

$3.99

When Tobi Tobias decided to open her own ad agency, having to moonlight in a pet shop wasn’t part of her vision . . . of course, neither was murder. Sometimes when opportunity knocks, the door you open leads to a closet. That’s certainly the case..


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The Opposite of Me

Release Date:- 2010-03-09

User Average Rating:- 4

Availability:- In Stock

$12.99

A "fresh, funny, and satisfying" (New York Times bestselling author Jennifer Weiner) about the complicated bonds of sisterhood.Twenty-nine-year-old Lindsey Rose has, for as long as she can remember, lived in the shadow of her ravishingly beautiful fra..


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Lillian Boxfish Takes a Walk

Release Date:- 2017-01-17

User Average Rating:- 4

Availability:- In Stock

$10.99

NOW A NATIONAL INDIE BESTSELLER A love letter to city life in all its guts and grandeur, Lillian Boxfish Takes a Walk by Kathleen Rooney paints a portrait of a remarkable woman across the canvas of a changing America: from the Jazz Age to the onset of..


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The Paradox of Choice

Release Date:- 2009-10-13

User Average Rating:- 4

Availability:- In Stock

$11.99

Whether we're buying a pair of jeans, ordering a cup of coffee, selecting a long-distance carrier, applying to college, choosing a doctor, or setting up a 401(k), everyday decisions—both big and small—have become increasingly complex due to the overwhelming..


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In the Plex

Release Date:- 2011-04-12

User Average Rating:- 4

Availability:- In Stock

$13.99

“The most interesting book ever written about Google” (The Washington Post) delivers the inside story behind the most successful and admired technology company of our time, now updated with a new Afterword.Google is arguably the most important comp..


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Night Chills

Release Date:- 1983-03-01

User Average Rating:- 4

Availability:- In Stock

$5.99

#1 New York Times bestselling author Dean Koontz unleashes a contagion on a small Maine town—one that triggers the darkest desires of the soul.Designed by top scientists and unleashed in a monstrous conspiracy, night chills are seizing the men and w..


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